Nike Unveils 2014 Brazil Kit

Nike has unveiled the new Brasil National Team home kit at an event in Rio de Janeiro. The kit, which will be worn by the hosts next summer, combines performance innovation, cultural design cues and environmentally sustainable materials. Nike today unveiled the new Brasil National Team home kit at an event in Rio de Janeiro. The kit, which will be worn by the hosts next summer, combines performance innovation, cultural design cues and environmentally sustainable materials. The jersey features a new Y-neck design that provides both a relaxed fit and comfortable look. After body scanning each member of the Brasilian National team, Nike designers utilized player body scans and their own insights to develop a neckline that maximizes comfort and great fit. The Brasilian crest has also been updated. A gold colored metallic weave was added to the crest for a shimmering effect, and the 2014 crest is slightly larger. Behind the crest, on the inside of the jersey, is a printed slogan “Nascido para jogar futebol”- Brasilian Portuguese for “Born to Play Football”. Nike has also worked with Brasilian Designer Bruno Big to deliver a unique and nationally relevant mark of pride at the inner back neck of each jersey. The home kit features a small yellow canary motif representing “Canarinho”, the nickname given to the team when they wear the yellow home jersey.